Canberra Digital Engineering Symposium 2026

Pierre Marchadier has been Vice President in charge of Value Engagement, Industry Consultant since January 2017.

His main mission is to define and implement and lead the transformation of Dassault Systèmes technical teams around the world, involved in projects with key industry customers and Innovation Leaders.

He joined Dassault Systèmes in May 2009. Following two years as Vice President Aerospace & Defense, Pierre Marchadier was appointed to lead the Global Industry Development which is responsible for promoting exchanges between Dassault Systèmes and its partners and customers across 12 industries (Aerospace, Automotive, Business Services, Construction, Consumer Goods, Consumer Packaged Goods, Energy, High-Tech, Industrial Equipment, Life Sciences, and Shipbuilding). In January 2012, Pierre Marchadier was appointed head of Corporate Communications, Events, Industry Analysts Relations and Digital.

Then he became head of Organization and Operations Marketing WW.

Before joining Dassault Systèmes, Pierre Marchadier was Director of Technology Development and Innovation at Chanel Fragrances and Beauty for twelve years.

Prior to this position, Pierre was a member of the external affairs team at the French National Defense and Security department (SGDN) reporting to Prime Minister.

A qualified flight crew officer (Colonel), Pierre Marchadier began his career as Pilot (+3300hrs) and Engineer in complex systems of systems.

Pierre Marchadier holds a second engineering master degree in biochemistry as well as numerous aeronautical certificates and licenses.

Dr. Gan WANG spent almost three decades in the aerospace and defense industry where he started as a programmer and control systems engineer, and later turned into a systems engineer. His current areas of interest span MBSE, Digital Engineering (DE), systems engineering lifecycle processes, architecture, cost estimating and analysis, and decision support methods.

Shaun is Shoal’s Chief Executive Officer and Founder, working closely with clients to scope projects and new opportunities. He has led a range of technology initiatives including development of the first in-service Unmanned Aerial System for the Australian Army, early development of broadband communications capability for Antarctica using small satellites (Antarctic Broadband) , and practical implementation of model-based design approaches for large, complex military systems (since used for major defence programs). Growing ideas into businesses, Shaun has ‘spun out’ a number of businesses from Shoal, including a US-based quantum computing and data analytics firm, since acquired by Rigetti Computing. Also a practicing systems engineer, Shaun experience spans from aerospace and defence to mining, leisure sports and data analytics. Shaun sits on a range of company boards, holds multiple degrees, and is published in several technical fields.

Dr. Quoc Do is a ONE KBR Technical Fellow, Principal Consultant at Frazer-Nash Consultancy, and Systems Engineering Director, Submarine Rotational Force West – Priority Works. He was the Technical Governance Manager of the Submarine Systems Engineering executive directorate within Naval Shipbuilding and Sustainment Group (NSSG). He is an expert in digital engineering, model-based systems engineering, defence architecture frameworks, governance, and assurance.

He is a Fellow (FIEAust) and Chartered Systems Engineer (CPEng) of Engineers Australia and is well respected within the defence and commercial sectors. He is also a nationally and internationally recognised systems engineering leader, qualified as a DSS (Defence Support Service) Level 5 Pre-eminent Consultant in three categories (Systems Engineering, Capability Definition Documentation, and Systems Architecture and Integration), and inducted by the International Council of Systems Engineering (INCOSE) Leadership Institute.

Dr. Do has made significant contributions to the systems engineering profession through various leadership roles, including current Asia-Oceania Sector Director of INCOSE, past president of the INCOSE Australia Chapter, past president of the Systems Engineering Society of Australia (SESA), former Associated Director for Technical Review of INCOSE, and founding Chair of the INCOSE international Model-Based Conceptual Design (MBCD) Working Group.

Rob Starbuck joined Nova Systems from the RAAF in 2006. He has provided services to major maritime programs as a risk manager and systems engineer, both above and below the line. Currently, Rob leads Nova Systems’ Digital Engineering Capability. He is a Chartered Professional Engineer (CPEng) and holds a Master of Science as well as a Graduate Diploma in Engineering (Systems Engineering).

Prashanth Mysore is a seasoned digital acceleration and Industrial AI strategist with over 25 years of global experience, having worked across more than 30 countries. He brings deep expertise in Digital Transformation, Industrial AI, and Product Lifecycle Management (PLM) consulting across diverse industrial sectors including Mining & Metals, Aerospace & Defense, Transportation & Mobility, and Industrial Equipment Manufacturing.

As the Global Strategic Business Development Senior Director at Dassault Systèmes, Prashanth leads initiatives in Digital Manufacturing, Manufacturing Operations Management, and Supply Chain solutions. He is a recognized expert in Industry 4.0, Industrial IoT (IIoT), AI-powered smart factories, Generative AI for manufacturing, and future-ready supply chains, empowering people with digital skills and collaborative tools to thrive in tomorrow's manufacturing landscape.

Prashanth specializes in business consulting at the intersection of Industrial AI and sustainable operations, driving productivity, efficiency, and innovation through the 3DEXPERIENCE Platform, Dassault Systèmes' collaborative environment that connects people, processes, and data across the entire value chain. He is also a thought leader in decarbonization and ESG-driven operations, helping industrial organizations navigate CBAM compliance, green transition strategies, and the convergence of AI with operational technology (OT) to build resilient, future-ready enterprises.

Firas Mahmoud is an Industry Process Expert Senior Manager and data science specialist at Dassault Systèmes, currently overseeing the NETVIBES brand across Asia. With 10 years of experience within the company, he has held multiple roles across the Center of Excellence and Worldwide Sales organizations, contributing to strategic initiatives and driving customer success globally.

Firas began his journey at Dassault Systèmes as a Worldwide Technical Sales Engineer based in Paris, France. Over the years, he has developed deep expertise in big data, machine learning, and advanced analytics, leveraging the power of the 3DEXPERIENCE platform to support clients across a broad range of industries.

In his current role, he is responsible for developing the NETVIBES business in the Asia region, advising customers on how to harness data intelligence to accelerate digital transformation, enhance decision-making, and gain competitive advantage.

Firas is recognized for his technical acumen, strategic mindset, and ability to bridge business needs with innovative technology solutions.

An MBSE, SysML, & CATIA Magic/Cameo Champion, also a Research & Development professional, has over 15 years of experience as a Java and C software engineer, MBSE consultant, and solution architect, contributing to various corporate and government projects. His expertise spans Document Management Systems, Data Dictionaries, BPM, ERP, and Business Intelligence. Currently, he focuses on Model-Based Systems Engineering (MBSE) and Product Lifecycle Management (PLM). Certified in OMG Systems Modeling Language (SysML), CESAMES Associate, and INCOSE CSEP, he actively publishes academic papers in AI/ML and Systems Engineering, which have been presented at IEEE, ACM, and INCOSE conferences. He has received awards from prestigious international innovation competitions such as ENVEX, ITEX, i-Inova, and NRIC.

Michael Ninness co-founded Kompozition in 2019 after identifying a critical gap in how complex systems are described: the absence of the human, and in Defence terms, the Warfighter or the Operator. Kompozition's Digital Mission Engineering (DME) platform addresses that gap, putting mission context at the centre of systems design and assurance.

Michael brings more than two decades of enterprise technology sales and delivery experience across industry and the Federal Government. He was previously a co-founder of xAmplify, a leading Australian systems integrator, where he helped grow the business to the point of securing a minority investment from Macquarie Private Capital, a milestone reflecting its strength and standing in the Defence and government markets.

Most recently, Michael and the Kompozition team announced the establishment of Kompozition USA, driven by growing interest from US academic institutions, Defence industry, and the Department of War.